THE Specsavers branch in Chepstow has pledged support to a campaign aimed at funding clinical research and renal facilities for children with kidney disease.
Director Ashish Sharma is backing the Kidney Wales Foundation's Walk for Life, which is built on a series of organised walks across Wales on Sunday March 29.
Details of local walks will be announced next month when sponsorship packs will be available from Specsavers stores.
The campaign has attracted the attention of world-famous soprano, Katherine Jenkins, and Olympic gold medallist, Nicole Cooke, who are ambassadors for this year's walks.
Kidney Wales aims to raise money to help meet the funding gap between the clinical need and the resources the government can provide.
Ashish Sharma said: "Kidney disease is often caused by hypertension and diabetes, which is also responsible for many complications in the eye, so we were delighted to get behind such a worthwhile campaign that is relevant to many of our customers.
"We have already been encouraging customers to take part in a walk and some of the team here are interested in taking part too. By raising awareness of the campaign, hopefully we can get people walking."