A FOREST business is continuing to support Gloucester Rugby by sponsoring new kits for the Aviva Premiership season 2016/17.

Simplicity in Mit­cheldean has been supporting the club at Kingsholm for the past two seasons.

David Thornhill, managing director of Simplicity, said: “The team here are passionate about their rugby, which makes the connection between our organisations an emotional as well as a business one.

“This made the decision to extend our existing level of sponsorship feel more like a natural progression and strengthens our relationship with the Cherry and Whites. But it was also the right time for us to support a team whose world-class ambitions match our own.”